Top 10 Tips on How to Make Money with Your Local Business’s Website

Top 10 Strategies to boost sales on your local businesses website!

 If you own a local business, small business, brick and mortar and you have or want a website, this blog post is for YOU! You sell at your shop but if you’re not also selling on your website, your losing out on opportunities to increase sales! If you are still reading this, thank you! as we are about to dispense the top ten BEST strategies to boost sales on your local businesses website!

This list goes from “Profitable” to “MOST PROFITABLE”

1. Crowd Funding

crowd-fund

This is a new phenomenon that generated $#100s of millions of dollars to eager entrepreneurs. This varies based on your audience and cause.  You can either simply ask for donations to your local business through your website using paypal’s donation button or you can use a crowd funding site like indiegogo or kickstarter. The more compelling the project, the more attention it will receive. This is a real coin toss, you can either make a lot of make nothing, this why we put this first and HIGHLY suggest you read further. Remember the last one is the MOST profitable way to make money with your local business’s website.

2.  Affiliate Marketing

affiliates.png

By creating a membership program for your customers, not only do you make them feel more special but you create customer loyalty. The membership program could offer discounts or be reward based. A few good examples of businesses that use this are Speedway, Barnes and Nobles and Starbucks.

3. Build an Email List

email-marketing

Create and place an email list sign up form to your website. We recommend www.Mailchimp.com because its very user friendly. You can get people to join by saying “receive coupons, discounts, to free bees.” Once you grow a good email list following begin to send out blasts directly to your email subscribers list and potentially trigger them to act to buy.

4. Offer Coupons

offer coupons

A lot of people will decide to buy on price! Some people will even buy something they are not even interesting in, just because the deal is to good to resist. With your coupons you can offer discounts, buy one get ones, act a get something free and many more ideas.

5. Pay Per Click Ads (Google AdSense)

Adsense

Google AdSense is the quickest and easiest way for you to make extra money on your website. Simply sign with your gmail account to Google Adsense you or your web designer will grab a code and paste into your sites code. This will play an advert controlled by google. You could gain pennies, dollars to thousands depending of your websites traffic.

6. Sell Sponsored Ad Space

sponsored adspace.png

If you own a local business with your type of market. Industry related business will want to buy sponsored ad space on your website. This time you get to set the price and decide where you want the add to be placed. You must have a way of them being able to contact you either through email or phone. The more traffic you receive, the more you can charge.

 

7. Sell Physical Goods

sell products online

Sell products related to your local businesses website. There are many ways you can go about this. First way is to go to a site like www.customink.com and have them make the product for you but you won’t receive the lion share of the profit. The better way is to find a brand re-labeling company and sell what’s related to your industry. You can buy an e-commerce platform like www.shopify.com to sell your products, you can sell them on http://www.ebay.com, www.etsy.com or http://www.amazon.com but they will be re-directed off your site which hurts your bounce rate. The ideal way is to have your site custom coded by a professional and to build out an online shop for you. We highly recommend www.imagidigital.com

8. Offer a Membership Program

members

By creating a membership program for your customers, not only do you make them feel more special but you create customer loyalty. The membership program could offer discounts or be reward based. A few good examples of businesses that use this are Speedway, Barnes and Nobles and Starbucks.

9. Sell a Subscription

online-subscription.png

Selling online subscriptions are excellent if you want to create re-occurring income onto your website. The subscription must be relevant to your industry or it will fall flat. Make it compelling and valuable. You can have them pay weekly, monthly to quarterly. A few great ideas on what they would subscribe for could be e-Books, physical goods, premium content and more!

10. Sell eGift Cards

sell gift cards - blog

This is the BEST way to simply make more money for your local businesses website. This is simply a no brainer. Create an account on Giftcardsuite.com and create your eGiftcards to sell. This will allow you to make money 24/7 – 365 as people can buy at any time. Plus you won’t have to pay up front for costly plastic cards. Gift Card Suite has proven to generate more revenue for local businesses in your neighborhood. In addition to increasing sales, you will also gain new customers 😊

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